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Advertising & Media


Effectv (pronounced e-FEC-tiv), is the advertising sales division of Comcast Cable. Formerly known as Comcast Spotlight, Effectv helps local, regional and national advertisers grow their business with multi-screen marketing solutions that combine the best of digital with the power of TV. Effectv is headquartered in New York with offices throughout the country. We have a presence in 66 markets with a reach of 35 million households.* Our name is a promise that we are going to keep innovating, leading, and redefining TV advertising to deliver amazingly effective results for our clients.


Amy Adelson
Local Sales Manager

Ben Burns
Account Executive

Daniel Collins
Account Executive

Thea Flores
Administrative Assistant

Debra Kelberg
Account Executive

Colleen Kerr
Account Executive

Tara Smith
Area Sales Manager

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